360 is proud to be sponsoring The Bike Shop Racing team again this year; a partnership that aligns perfectly with our shared commitment to community support and our focus on promoting health and wellness. As the race season wraps up, we’re excited to highlight the achievements of three exceptional youth riders who demonstrated grit, dedication, and resilience both on and off the track. This season, they faced grueling training hours, tough weather conditions, and relentless competition—each challenge met with determination and heart. From intense solo rides to podium finishes and even navigating international courses, these athletes have demonstrated the tenacity and growth that make them true ambassadors for the sport. Here are the 2024 highlights from three inspiring members of the team:
Ella Myers
This season, Ella took on a full calendar of high-profile mountain biking events, including the Canada Cups, World Cups, and the Pan American Championships. She achieved a 2nd place in the elite women’s race at the Canmore Canada Cup and placed 31st at the Mont Sainte Anne U23 World Cup. Ella also completed her first gravel race, finishing 11th in the Canadian National Championships’ Elite Women’s field, and wrapped up her season with a 5th place finish at the Enduro National Championships in BC.
Colton Zabolotney
Colton describes his season’s proudest moment as completing the challenging Category 1/2 Wix Brown Circuit Race in Vancouver, where he persevered through a solo ride after being dropped early on. He bounced back the next day, finishing mid-pack and showing incredible resolve. Colton’s dedication paid off at the 2024 Canadian Gravel Championships in Water Valley, AB, where he braved rain and freezing temperatures to clinch the Junior (17-18) Men’s Championship.
Luke Pulford
Luke made a strong start to the season with a podium finish at the Salty Dog mountain bike race and has been balancing his intense training with his other team responsibilities. Known for his quiet determination and standout mullet, Luke proudly represents 360’s Mullets for Mental Health campaign. As he develops his skills in elite cyclocross, he’s already gearing up to shift his focus to road cycling in 2025.
